Industry Contacts and Data

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If you have a tourism event or business you would like to promote, we have a number of ways you can reach your target audience.


Destination NSW (DNSW) is the lead government agency for the New South Wales (NSW) tourism and major events sectors.

DNSW markets Sydney and NSW as one of the world’s premier tourism and major events destinations. The government body works to secure major sporting and cultural events, work in partnership with Business Events Sydney to win major international conventions and incentive travel reward programs, develop and deliver initiatives that will drive visitor growth throughout the State, and achieve the NSW Government’s goal of tripling expenditure within the State’s visitor economy by 2030.


Destination Sydney Surrounds North (DSSN) is one of six Destination Networks formed as a result of the review by Destination NSW into the effectiveness and structure of regional tourism industry organisations. Destination Networks are ‘administration zones’ responsible for delivering on the NSW Government objective to double the Visitor Economy by 2020. The DSSN zone encompasses 13 local government areas being: Blue Mountains, Central Coast, Cessnock, Dungog, Hawkesbury, Lake Macquarie, Maitland, Muswellbrook, Newcastle, Penrith, Port Stephens, Singleton and Upper Hunter. 

Alongside advocating for the network, they also have a helpful resource library available including toolkits and a variety of assets.


Australian Regional Tourism (ART) is the peak national body representing regional tourism practitioners. ART acts as a hub for collaboration, cooperation, ideas generation, knowledge sharing, networking and much more.

ART advocates, on behalf of its members, for sustainable regional development and amplifies key messages to government, other industries and industry sectors, researchers, educators and the public.


Tourism Research Australia (TRA) provide statistics and research on both international and domestic tourism within Australia.

TRA also provide research and analysis on the economic value of tourism to the economy. This data assists the government, tourism industry and other Australian businesses to make informed planning, marketing and investment decisions.

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